Creative is the last mile. Even with all the best strategy work, everything comes down to our ability to emotionally resonate with a consumer at the moment of interaction. The examples you see below are a small fraction of the creative work we have in our portfolio, but demonstrate IQ’s competence from TV to digital. To see more examples for a particular client, a type of work, or for a specific industry, click the archive link at the bottom of the page.
A complex marketplace and digitally savvy, demanding consumers make strategic planning essential.
The result of our process is an ordered marketing system built around the way the modern consumer behaves.
Our Strategic Process
Our strategic practice includes the following disciplines. Every project does not require every discipline and engagements vary in size and scope. Examples of all deliverables are available upon request